How to Sell Your Home During Cold Winter Months

Winter can feel like the longest months of the year, especially for someone selling their home. You’re dealing with holidays, potential weather issues and our general tendency to want to stay indoors when it’s cold outside (not applicable for those living in Southern California, Florida and Arizona).

Jessica Edwards, an agent with Coldwell Banker Sea Coast Advantage, was featured on LXTV Open House this past weekend talking about this very topic and sharing her tips on selling your home during those cold winter months. Take a look:

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A Home That Defines California Dreaming

$27 million oceanfront home in Malibu, CA listed by Chris Cortazzo

At Coldwell Banker Real Estate, we come across some incredible homes from across the globe, but this Malibu home listed by Coldwell Banker mega-agent, Chris Cortazzo, grabbed my attention from the first photo.

When you dream of heading to Southern California and living that Pacific Coast lifestyle, this is the exact home I envision myself in. Sure it’s probably not realistic for me, but hey it’s my dream. Perfectly located on the bluffs in Malibu and overlooking some of the most premium beachfront you can find is this California castle. Listed for $27 million it boasts 7 bedrooms, 8 bathrooms, a 50 ft pool in the back and the interior design was done by Tim Clarke.

I love how Chris Cortazzo describes the interior in his property details on coldwellbanker.com, he says “Interior designer Tim Clarke’s coastal modern aesthetic imbues the home with warmth and livability.” I like warmth and I love livability.

Magnificent doesn’t do this place justice. I think it needs it’s own Spotify playlist to listen to while viewing the property details.

Check out all the pics and the full details on this 10,000 sq. ft. home on coldwellbanker.com.

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Video: The Gift of Home for Valentine’s Day

It’s Valentine’s Day 2012. Out of curiosity I went on to YouTube to see if anyone had put a real estate related video featuring a Valentine’s Day themed home that was for sale. What I found was a nicely done video from Coldwell Banker South Hills in the Pittsburgh, PA area.

The video is simple and straightforward but it stands out because no other real estate companies are thinking of Valentine’s Day as a time when people are thinking about buying a home. Nothing could be farther from the truth. Love is in the air. Cupid is slinging arrows. Who isn’t dreaming about a beautiful place to come home to?

Take a look at the Valentine’s Day homes video below and I’d be very curious to hear of any home shopping stories for Valentine’s Day past.

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A Valentine’s Day Story of Home

A Valentine's Day Story of Home

Roses, chocolates, jewelry and dinner reservations are in abundance this week. In case you’re late to the game tomorrow is Valentine’s Day. While it’s typically a holiday that people leave their homes for to go out and enjoy the evening, we have some unique Coldwell Banker stories about people who’ve found love at home.

One of the best stories comes from Colleen Lawler of Coldwell Banker Gundaker in the St. Louis area who has a tale that might very well be the focus of the next Nicholas Sparks novel:

“We have the world’s cutest couple who both had garden style condos in the same area.  She bought one and later he bought one in the same complex.  As chance would have it they met as neighbors and  became friends. Turns out being friends was only the beginning. Soon they started dating and one thing led to another and they got engaged.  They contacted my team to list both of their units and get one sold so they could get a house before the wedding. Their wedding wishes were granted as we were able to sell not just one, but both units.  

Fast forward a couple of years, and they are now renting that first house they bought together and are living in their dream home in the country which they also bought through Coldwell Banker.

Oh and by the way…they now have the world’s cutest baby girl.”

Who doesn’t love the boy meets girl/become friends/fall in love/get married/have beautiful babies storyline? I’m telling you Hollywood is already writing the script for this romance for release on Valentine’s Day 2013.

Home is a place for many stories and memories and for this couple it just happened to be where they found love.

If you have any Valentine’s Day worthy stories about your home, please share them in the comments.

 

Photo provided by Flickr user Crickontour

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A New Look for Finding Home

A new design for the coldwellbanker.com home page

Today we released a new look for our award winning website, coldwellbanker.com. The home pages has been updated with a much warmer and home-related look than we’ve ever had before. When you visit coldwellbanker.com you’ll notice that when you click on the home search tab or the agent tab the visuals in the background highlight what it is you’re searching for. We’ve also simplified the menu options, updated our highlighted sections and added a few other touches here and there.

It’s kind of like we repainted our entryway, installed some brass hardware to the front door and added a few nice accents from Crate & Barrel to brighten up our main foyer.

This is just the first of a number of changes coming from Coldwell Banker Real Estate in the coming months. Coming in March we’ll unveil what we believe is a significant and timely change in the real estate conversation. More to come, but for now we hope you enjoy this new design for coldwellbanker.com as you look to buy, sell or just dream about that new home.

Here’s to all the things that make a house a home.

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Real Estate Headlines for the Week After the Super Bowl

Possibly the most famous home of a U.S. President

The Super Bowl is over and this morning comments about the game, the ads and even Madonna are probably waning. What ever will we talk about for the next week? To help spark some conversation here are some real estate headlines for your post-Super Bowl edification:

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America’s Favorite Sunday of the Year

The time has arrived, the air is cold and crisp and my favorite Sunday is just around the corner.  As many of you know, I’m a diehard Giants fan and am waiting in anticipation for the final matchup against the New England Patriots.  Win or lose, I am looking forward to the annual ritual of finger food, commercial judging, half-time show viewing, and of course, watching some football.

How are you planning to celebrate the Super Bowl this year?  Will you be hosting friends and family at your home?

I got to thinking about how our homes are the true centerpiece for Super Bowl Sunday, bringing together family and friends for some good ‘ole fashion American fun.  With this in mind, I took a look on coldwellbanker.com and found a lot of our listings are in the Super Bowl Sunday party spirit:

Home for sale on Manning Mill Road in Lafayette, GA

  • Americans love their football and nearly 170 homes mention football in the description
  • About 10 home listings mention the Super Bowl
  • For the hostess with the mostest, nearly 16,900 homes are great for entertaining
  • Another 760 say they are terrific for hosting parties

 

  • Giants fans will be happy to know:

 

  • For Patriots fans:
    • 38 homes mention “Brady” in the listing – such as Brady Drive, Brady Canyon, Brady Trail, etc.
    • And 21 home listings have “Patriots” in the description – with two listings that reference Patriots Place

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Seven Staging Secrets From a Pro

I recently heard some great tips from Susanita de Diego, broker/owner with Coldwell Banker Your Calgary Home Selling Team; about simple staging tips that could help boost a home’s appeal and give homeowners a competitive edge when selling their home. Your own agent will likely suggest a lot of similar things, so I wanted to share so you would gain some insight into why these ideas make sense.

  • Stage rooms with one purpose.  Rooms that have many uses can confuse or even deter homebuyers, so staging rooms with one purpose is vital.  Determine who your most likely target market will be, whether it’s young professionals with no kids, families, or even empty nesters.  Then present your areas to fit their needs.  If you’ve been using a room as a guest room/kids playroom/home office, pick the one use that best suits your buyers. 
  • Tackle the easy “do-it-yourself” projects. Spruce up your home by updating kitchen and bathroom fixtures and updating cabinet hardware.  Add a fresh coat of paint in a neutral palate that won’t distract from your home’s features.

    A fresh coat of neutral paint goes a long way

  • Focus on the living areas.  Potential buyers should envision themselves entertaining friends and family in the living areas of the home.  Make sure those areas feel as spacious as possible by removing any unnecessary furniture to allow for easy traffic flow.  
  • Make sure the master bedroom appeals to both sexes.  Remember that the master bedroom is a room that a couple will be sharing, so the décor should appeal to both sexes.  It should feel like a calm and peaceful refuge, not a frilly boudoir.  Remove any feature that seems too gender-specific and paint the walls a neutral colour.
  • De-clutter & depersonalize. Buyers want to picture their family living in a home, not the previous owners.  You’re going to be moving anyway, so start now by packing away family photos, personal mementos knickknacks. Store away valuables under lock and key. Some property owners find they need to store some of their belongings off premises to create an open feel.
  • Furnish the home, but don’t overdo it.  While an empty house may look spacious, it’s often hard for buyers to visualize their belongings in a home if they’re just looking at bare walls and floors. Leave the basic components that allow the viewer to define each room.
  • Don’t forget the outside spaces.  First impressions can play a key role in a consumer’s decision-making process, so don’t neglect your home’s curb appeal.  Make sure the home’s exterior is inviting by trimming the bushes, mowing the lawn and painting faded window trim.  Buyers will appreciate the seller’s efforts with the yard work, and will tend to assume that the same attention to detail has been devoted throughout the property.  

 Photo provided by sarae.

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Real Estate Headlines for the 5th Week of 2012

Would You Want this Man Cave?

2012 is officially 5 weeks old and only 47 left to go. Super Bowl mania is upon us. There are hints of spring in the distance. But let’s not get ahead of ourselves just yet. Here are this week’s real estate headlines to keep you updated on everything going on in housing:

Photo courtesy of Zillow.com

Coldwell Banker Listing for Tennis Pro, Mats Wilander, Featured in Wall Street Journal

Todd P. Conklin and Stephanie Reed of Coldwell Banker Distinctive Properties recently landed a listing that has every ski and wildlife fanatic drooling: the 80-acre Sun Valley, Idaho estate and ranch home to former World No. 1 Swedish tennis player, Mats Wilander.

Coldwell Banker Distinctive Properties Listing in Sun Valley, Idaho

The Wall Street Journal took notice today, and featured the truly spectacular home in its Private Properties section, among an exclusive collection of the nation’s top listings.

Wilander says that both the home and its surroundings are breathtaking and while he is sad to bid the home goodbye, he knows that someone else will fall in love with the estate and much as he and his family has.

With nearly every luxury amenity available, the home is also perfect for those seeking the simple things like enjoying a cup of hot cocoa by the fire. The 10,000 square-foot main house has seven bedrooms and eight and half baths, as well as endless features including a chef’s kitchen, multiple fireplaces, sauna, billiards room, gym, music room and a wine cellar. Outside facilities include a pond, ice rink, lap pool, hot tub, patios and a guest house.

To take a tour of the Mats Wilander Listing in Sun Valley.

 

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